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Best Social Media Management Software (Updated 2022)

Social Media Management Software

The right social media management software is necessary to reach your audience and save the time needed to monitor your social accounts. In this article, we’ve reviewed and compared the finest social media management tools so you can pick the one that works best for you. The review was carried out by a social media specialist with years of experience working in the social media marketing industry. Social Media Management Software is a requirement for any business that wants to grow. It’s a fantastic approach to captivate your audience and build a fervent fan base for your company. According to estimates, social media management software accounts for more than 60% of all internet traffic worldwide.

Why Do You Need Social Media Management Software?

In a word, the purpose of social media management tools is to make it easier for social media professionals and administrators to do their duties. You should consider your budget and the main purposes for using the program when selecting a social media management system for yourself or your company.


With the help of SocialPilot, a social media management tool, the most important social media tasks—publishing, scheduling, and analytics—can be automated. It may be used to administer pages on Facebook, Twitter, Snapchat, and Google+ as well as to gauge sentiment, interaction, and location data. You don’t need technical knowledge or programming experience to use SocialPilot.


Planable distinguishes itself from other Social Media Management Software with its social environment for team collaboration. Just like any other social media platform, Planable provides you with the essentials of social media marketing and is reasonably priced. However, the Premium edition is the only one with access to the essential features.


ContentStudio is a flexible content and social media management tool that primarily targets businesses and agencies. This one tool can manage practically every major social platform, from Facebook to blog systems like WordPress, with a total of 35 platforms covered (25 social & 10 blogs). It allows for simultaneous posting on multiple channels thanks to its tools and modules, which saves time and effort. It is the software of choice for over 70,000 users, and it has garnered 12 awards for both performance and customer support. The price, which starts at $49/month, makes it an excellent choice for small businesses given all of its features and the 14-day free trial period.


The popular app Buffer’s extensive social media calendar is mostly used for scheduling social media posts. In addition to receiving extensive assessments, we can compare the data. The two-step account login makes it more secure.

Social ZOHO

ZOHO Social is a sophisticated marketing solution for social media management software that helps businesses optimize their social channels to reach the right demographic. It provides a number of features, such as keyword monitoring, scheduling, and team collaboration.


Due to its frequently updated features, Hootsuite, one of the more established apps, remains the finest among the top trends. It still trails behind in social media automation, which will be the most popular feature in 2022, even if its pro plan allows for about 35 social channel connectors.


This is social media management software designed to help B2B marketers build their online reputations and see the ROI of their social media campaigns. It serves as a one-stop shop for B2B marketers. From a single, potent interface, you can arrange and distribute a lot of material to all of the major social networks and campaigns.


Software for managing social media You may use the data Iconosquare provides for your Instagram business account to increase the number of Instagram followers on another great service for managing your Instagram business accounts just.


MavSocial is a great tool for publishing material to all of your social media platforms at once. Using the Media Library that is a component of it, you may store pictures and post them to all of your social media platforms. This tool also offers fundamental social media indicators. However, this could not work for large businesses seeking for in-depth insights, analytics, and reports. A visual content calendar can be used to display calendar-style previews of all of your scheduled and published social media items.


SEO, social networking, and email marketing are all included in Hubspot, an innovative inbound marketing solution. This technology is a smart choice for any marketing endeavor, even though it may not be the best for handling social media on its own.

Promo Republic

Consider Promo Republic, if you haven’t already. This platform makes it simple to manage content organization for groups and partners, forbid alteration of specific content sections, and keep track of content usage and effectiveness. It is a social media management tool with an integrated design tool. The primary focus is on small businesses. This enhances your material’s aesthetic attractiveness. Its feature is the ability to edit previously prepared templates. With Promo Republic, you can give your team the freedom to publish and distribute branded material while they’re out and about.


Using NapoleonCat’s social media publisher, users can post on several accounts and platforms. Due to its user-friendly collaboration features, the application is most suitable for growing marketing and customer service teams.

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